WHO WE ARE
The UpLaunch team wasn’t created by assembling some all-star team of veteran software founders. I mean yeah, we’re pretty solid at what we do, but our work doesn’t solely define us. What makes us who we are is our history, experience, and set of battle-tested defining principles.
Everything we do at UpLaunch relates to providing purposeful service to fitness professionals around the world. It’s what makes us tick, what motivates us. We believe that people exist to help other people – and given our roots in the fitness world, it was a natural fit.
The UpLaunch leadership team has dedicated decades of their lives to purposeful service while protecting people’s lives in the military and the fire department. We were brought up to believe that self-sacrifice, hard work, and compassion are the only things that matter. And we know that applying those principles to our businesses is a winning recipe.
It was our service backgrounds that led us to the fitness industry – in fact, UpLaunch was originally born within the walls of CrossFit Gettysburg in Gettysburg, PA. As we tried to grow our fitness businesses, we realize that there was no software platform that made it easy to deploy advanced marketing automation strategies and tactics with the flip of a switch.
Everything that existed was either really expensive or really complicated. And that just wasn’t good enough.
We are a team that is dedicated to providing purposeful service. We are going to help thousands of gym owners and fitness entrepreneurs worldwide. We relentlessly pursue excellence in all areas of our business. We are unwilling to settle for average. We have the grit and determination to succeed at all costs. We are UpLaunch. We are winning.